I shot this week’s video on the set of a internet-TV interview with Andrew Lock. Andrew is the host of the show ‘Help! My Business Sucks!.’ This is going to be a lot of fun, we’re going to talk about The Myth of Multitasking.
I think this is a great opportunity for me to talk to you about the sixth invaluable factor which is AUTHORITY. Authority means that you are viewed by others as an authority, and expert, a decision leader on a specific subject. One of the best ways to increase your authority is to get TV, media appearances and even having your own web show or doing a regular video like I’m doing right now.
Think about what your most valuable activities are—your MVA’s—and how you can offer video like I’m doing right now to teach people what it is that you know. Most everyone has something to offer the world in terms of their expertise. What is yours?
Visit the Help! My business Sucks! Website and subscribe to their updates. My interview will be online probably on a few weeks. By watching my interview with Andrew, you’ll get insight into how to increase your authority through web video.
Dave Crenshaw has appeared in TIME magazine, SIRIUS XM Radio, Forbes, MSN Money, been interviewed on radio and TV stations across North America and is the President of the National Association of Productivity Coaches. His book, The Myth of Multitasking: How ‘Doing It All’ Gets Nothing Done, has been published in six languages and is a time management best seller. His next book, Invaluable: The Secret to Becoming Irreplaceable, will release in all major bookstores in May 2010. Dave is the foremost expert in helping you increase the value of your time in an ever-changing market and has helped thousands of clients worldwide. For more information, visit www.BeInvaluable.com.
Please comment: How are you or your business using video to help establish Authority?
A colleague of mine, Meggin McIntosh, Ph.D, asked me to put together a list of top 10 productivity tips on how to move from a “Culture of Now” to a “Culture of When.”
A “Culture of Now” says that everything needs to be done right now, it needs to have an immediate response. The “Culture of Now” is terribly unproductive.
I’ve been so busy this with with my new National Association of Productivity Coaches that I needed to pull a “previously unleased” video from the archives.
So, it’s an oldie-but-a-goodie. (You’ll be able to tell from the fall colors in the background!) I actually recorded this right after a workshop session with the worldwide customer service executives from Novell. They were a very fun and knowledgeable group!
In this quick video you’ll get the answer I gave to them about one of their biggest questions.
P.S. Please comment: what times of the day have YOU established for checking your email? Does this work for you?
Spending thousands of dollars on technology, but getting pennies worth of results?
You first met Keith in the Power Delete! Candid Productivity episode. He talked me into to answering another question.
Consider this a Bonus episode, with more great content.
Keith called his current appointment scheduling system “ghetto.” I agreed!
So I gave him a few options for not only coordinating appointments with his assistant, but also improving his data synchronization. These are surprisingly common issues.
My guess is that if you’re like the majority of the people I coach, speak to, or who read my books, you’re misusing the technology available to you! Most people don’t need a new gadget or tool or planner or PDA. What they need is professional productivity coaching to learn how to properly use the tools they already have!
The bad news: There is no way that I could possibly answer all your questions in the brief time I have for these episodes.
The good news: My Two Day Productivity Miracle covers absolutely everything you need to get focused, get organized, and get time. It includes:
Over seven hours of video of episodes of me coaching a corporate team
A searchable database of a growing repository of direct answers to every single productivity question in the world.
Access to ask your questions via email to my Invaluable coaches (a live person) at any time you’d like.
In short, it’s just like having me come into your office, at any time you’d like, just as you see with Keith
Even though companies pay me up to $10,000 per day to train them personally, I can offer, for a limited window of opportunity, instant access to myTwo Day Productivity Miracle for under $300!
Is your workplace a “Culture of Now” or a “Culture of When?”
Chris is the star of this episode. As an accounts manager for a busy health food company, he deals with a barrage of calls, emails and orders daily.
He felt the need to respond to them all NOW, since not only does his company pride itself on fast service, but his job description really requires him to be readily available to the needs of customers.
The problem is that Chris was stuck in a Culture of Now. I showed him just a couple of the tactics from my Two Day Productivity Miracle that helped him deal with everything on his plate, but still transition to a much more healthy Culture of When.