For this week’s video, I review a new book called Marketing in the Moment.
For anyone in business, thinking about building a business, or responsible for marketing within your business, you’ll be interested in what I have to say about this visionary book.
Get Michael Tasner’s book here: http://tinyurl.com/web30book
Coaches, if you’re struggling to get new clients, if you’re stuck in the “part-time coach” gear, if you’d like to make coaching a profitable career instead of an expensive hobby, then you absolutely must not miss this webinar.
Dave Crenshaw, author of business bestsellers “The Myth of Multitasking” and “Invaluable,” built a very successful coaching practice prior to having his book published worldwide. He is President of the National Association of Productivity Coaches, and has built a community of coaches from around the world who know how to “sell without selling” and establish very profitable coaches practices.
In this free webinar, Dave Crenshaw will speak candidly about:
- What he did the FIRST time to build a coaching practice, and why it failed miserably
- What he did the SECOND time to build a coaching practice, and how it became immediately profitable with a waiting list of several months
- Why coaches consistently “fail to sell,” and what do it about it
- How you can find amazing, loyal clients in the roughest economy
- How you can double or triple your current billing rate
There are two times for you to choose from: the July 8 LIVE webinar, and the July 9 rebroadcast.
On the July 8 webinar, Dave Crenshaw will stay on the line around after his presentation is over and answer your questions for up to one hour. Dave currently receives $1000 per hour for his services, so do not miss out on this generous opportunity.
CLICK HERE TO REGISTER:
- LIVE – Thursday, July 8, 2:00-3:00 pm Eastern US (-05:00 GMT)
(11:00 am Pacific, Noon Mountain, 1:00 Central)
https://www1.gotomeeting.com/register/699216176
- NEW! REPLAY – Thursday, July 8, 9:30-10:30 PM Eastern US (-05:00 GMT)
(6:30 pm Pacific, 7:30 pm Mountain, 8:30 pm Central)
https://www1.gotomeeting.com/register/205774952
- REPLAY – Friday, July 9 Thursday 10:00-11:00 am Eastern US (-05:00 GMT)
(7:00 am Pacific, 8:00 am Mountain, 9:00 am Central)
https://www1.gotomeeting.com/register/535833696
Join us again any time on Friday, May 28th for the AFTER-party at Amazon.
1. Buy my new book, Invaluable: The Secret to Becoming Irreplaceable, at Amazon:
http://tinyurl.com/BeInvaluable
2. Enter your info at:
http://InvaluableBook.com/BONUS
You’ll get the $200+ in coaching bonuses PLUS be entered automatically to win the iPad!
3. Follow me on Facebook and Twitter throughout the day on the 28th for more chances to win!
http://Facebook.com/DaveCrenshaw
http://Twitter.com/DaveCrenshaw
My book Invaluable: The Secret to Becoming Irreplaceable arrived in all major bookstores yesterday across United States!
In this video I show you how to get some really exciting bonuses next week, on Tuesday, May 25th, including how to win a brand new iPad!
You’ll also learn in this video the big difference between the current workforce and the “Greatest Generation.”
Pull out you calendar and schedule these steps for Tuesday, MAY 25th:
1) Purchase the book from Barnes & Noble: http://tinyurl.com/invipad, then…
2) Visit http://www.InvaluableBook.com/bonus and enter your info and claim your FREE bonuses, then…
3) Follow me on Twitter (http://www.Twitter.com/DaveCrenshaw) and Facebook (http://www.Facebook.com/DaveCrenshaw) for Invaluable tips and more chances to win!
Next week, Invaluable: The Secret to Becoming Irreplaceable will be available nationwide.
1) Mark May 25th on your calendar. It’s our online Book Release Party! We’ll be blitzing Barnes & Noble that day and will give away a Mac iPad to a lucky winner and Kiva gift certificates throughout the day! (More details to come in special emails next week.)
2) Please take this brief, anonymous survey. I’m taking the pulse of employers and employees in the job market out there. What do you think it takes to become truly irreplaceable? This survey will only take a few minutes, your answers are anonymous, and you’ll make it easier for me to cater future messages to your needs.
There are three different versions of this survey. BE SURE TO CLICK ON ONLY THE ONE THAT BEST MATCHES YOUR SITUATION.
If you are a:
• CEO or Business Owner – CLICK HERE for the CEO and Business Owner survey
• Employee or Manager – CLICK HERE for the Employee and Manager survey
• Coach or Consultant – CLICK HERE for Coach and Consultant Survey
Last week I was invited by Greg Habstritt to speak in Las Vegas to his VIP clients. He told me they were going on the Zappos tour in the morning, so I made sure I arrived early so I could go with them. Not only was the tour amazing, but Tony Hsieh responded to Greg’s request and spent about 1 hour just responding to our questions.
I filmed a bunch of clips from the Tour so you could get a taste of the experience, then added my own insights at the end.
After the tour ZapposInsights.com approached me for an interview interviewed me for a special piece they’re going to do on The Myth of Multitasking. If you’re a ZapposInsights member, watch for that in a couple of weeks,
This is a bit more of a “fancy” video then the usually fare that I offer. I hope you enjoy!
Everyone is Royalty at Zappos -- Even Dave
P.S. Discussion question for this week: how can Zappos employees still be productive when they switch desks at random occasionally? I have my theory, but I’d like to hear yours. Please comment on the blog!
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http://www.cnn.com/2009/TECH/12/23/cashmore.digital.distraction/
Pete Cashmore founder and CEO of Mashable wrote a special article for CNN.com about how we are headed for ever-increasing distraction.
Even more interesting than the article, however, are the comments from the users on the site. One user says:
pleer
the company i work for give you an “allowance” giving you 60mins of time on the internet in 10min sessions. This makes it good to go on these sites whenever you wish, but not when the company suits it. as well as this we have a “chill-out” room that we can browse the whole internet.
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What you need to learn are survival skills for the 21st century, the same way that our forbears needed to learn how drive an automobile!
Posted via email from davecrenshaw’s posterous
When I introduced the term switchtasking in my book, The Myth of Multitasking: How ‘Doing It All’ Gets Nothing Done, in August 2008, a lot of people wanted to know what it was that I meant by term. Increasingly I saw classes in high school and college make assignments to their students to learn about the ills of multitasking. And occasionally they gave the assignment to find out the difference between switchtasking and multitasking.
I even saw a question posted on a popular question and answer online forum asking what is the difference between switchtasking and multitasking. The generally accepted answer was incorrect, which was that switchtasking is when you stop and switch your attention back and forth whereas multitasking is when you are trying to do multiple things the same time. The correct answer is that they are the same—there is no difference. Switchtasking is the word I created to describe what is really taking place when people attempt to multitask. Switchtasking is a negative thing, in fact in my book I redefined multitasking into two different terms, switchtasking and background tasking.
Background tasking is when something mindless or mundane occurs in the background such as, starting a load of laundry while you answer E-mail. Since the laundry doesn’t require your attention and is occurring in the background, this is a background task. Background tasking can be very efficient. But when most people try to multitask what they are really doing is switchtasking, switching back and forth rapidly between two or more tasks. Whenever someone switchtasks, they are piling up large amounts of switching cost. Switching cost is the transition time of mental effort and energy that it takes to move from one task to the other.
Whenever someone attempts to multitask or, switchtask they are actually being less efficient and getting less done. The point is this, whenever you do one thing at a time or, single task you are going to be more effective than when you try to switchtask or multitask.
Posted via email from davecrenshaw’s posterous
http://www.syracuse.com/kramer/index.ssf/2009/12/jeff_kramers_literary_gift_gui.html
For Tim Green:
It was difficult to find any books for sale that Green hasn’t written himself, but there are a few. I’m recommending “The Myth of Multitasking: How ‘Doing It All’ Gets Nothing Done,” by Dave Crenshaw. It’s perfect for Central New York’s favorite author/sports personality/lawyer/reality show host/philanthropist and all-around Renaissance Dude as he embraces Major Life Goal 4,311: Coaching the Skaneateles High School football team.
Posted via email from davecrenshaw’s posterous
